Niche media houston




















Out of the 45 Houston-area private K schools to make the Texas list in Niche's Best Schools and Districts rankings , 34 made the national list. One even made the top 20 nationwide.

John's School is the top-ranked private K school in the Houston area for at least the sixth year in a row. The school also ranked No. The No. Transportation Transportation Congestion is back, Houston. And the drivers are even worse. The 20 most interesting restaurants in Houston right now. You need to try these 9 new Houston bars and cocktail spots. Houston is the new BBQ empire. These places prove it. I think the discussion gets more useful when you breakdown the kinds of content that the media carries ads, editorial, entertainment, public information.

Focusing on journalism, the conversation can quickly becomes, can we rely on our online networks to really share ALL of the ideas worth knowing. None of my friends are embedded with a Marine unit in Afghanistan. This is a great debate. I recently discussed this idea in regards to publishing on my website.

I think for better or worse the Internet democratizes information and I have complete confidence in my own ability to find it and interpret it sans filters. Adam, Great article! CNN is the perfect example. I am 49 yrs old and grew up without the internet, cellphones, microwaves, cable TV, or remote controls. Yet I can see the paradigm shift and revolution that Web 2.

I recently had the opportunity to travel to Europe and definitely noticed a lack of mass media during my time there. There are no billboards when you drive along the highways. Advertising, both outdoor and on television, is minimal when compared to the states. It was very refreshing. I also noticed that the news in Europe is more explicit and honest. That the advertising and media that is present is less bland, and far more creative. So, in that sense, I would say that the opinion given by Mitch Joel is very cultural centric.

America has a need for progress. Always obtaining bigger and better. But do we all really need to know everything? Or can we easily find the information specific to our personal needs? People are overwhelmed with messages, so they choose to seek what they actually want to know, not what they are being told they need to know.

This is possible, but not in the Facebook-be-my-friend or Twitter-follow-me design. If a social media platform could be built around content and not people, and a viral propagation engine added to each post, then we would have a new mass media, without eliminating the personal benefits of social media. Readers endorsing a publication would automatically become the new owner, and instantly broadcast it to their virtual community members as their own.

The new recipients would likewise take ownership and kill or propagate the message. The reach would grow or fade off exponentially depending on perceived value to each consumer. Because relevance control would be in the hands of the consumer, this model would be self-regulating and work to the same level of success in both aggressive U. And if deployed on mobile devices, the rate of news propagation would be just as rapid as mainstream mass media.

Why should the introduction of new types of media signal the end of the more traditional types? Surely it depends entirely on the target market and product.

Now we have more options to reach niche markets when necessary, this adds to the mix. Why should anyone be talking about the end of print? Maybe making the decision not to run a print ad in favour of using social media is a wise choice — but only if strategy requires this. The internet is one point of reference for discovering information, and some of the time it can misguide us.

Take for instance medical matters. It is also misleading when you have been diagnosed with something as the temptation is to seek out all possible eventualities, half the time posted by individuals which may not be relevant to you.

Finally, a case in point is this.



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